Vi kommer att vara på plats på TravelNews Market den 27 november, tillsammans med Colombia57 från Colombia, Compass från Brasilien och MiraMundo från Colombia.
Boka möten med dem ni vill träffa, genom bokningssystemet, eller kom bara förbi och säg hej. Välkommen!
International members (application)
We want to bring together all companies, including travel agencies, airlines, tour operators, hotels, DMCs, media and educational institutions. As a member, you will receive professional help from LATA Nordic in developing knowledge and a sense of the destination. Our goal is to promote the professionalism and competence of the travel industry through education and training.
Individual membership (application)
Right now, you can become a member for free and take part in our workshops and events, receive our newsletters and all information with opportunities for new contacts that can help you market and sell trips to the area.
LATA Expo 2026 was held 7-10th of June at De Vere Cotswold Water Park, just outside London.
It is a B2B trade show that attracted an around 115 exhibitors and 150 attendees, primarily from the UK. Very few visitors came from the rest of Europe, meaning the event naturally focuses heavily on the British market. One example of this was an airline that gave a presentation on its product and UK departure points but said not a word about connections or options from the rest of Europe.
The major advantage of the expo is the large number of suppliers from across Latin America gathered in one place—it is the largest event in Europe focused on the region.
The event is well-organized, and LATA goes to great lengths to ensure everyone enjoys themselves and networks effectively. Since the expo takes place at a conference center in the Cotswolds, attendees remain on-site throughout the event, providing ample opportunities for networking.
The program includes a variety of activities, ranging from playful events to more serious sessions. Various speakers discuss trends and travel patterns specific to the British market. There is also the LATA Foundation’s experience auction—with proceeds going to LATA projects—as well as a gala dinner, entertainment, and a closing party. The schedule is packed from morning to night. As for the meetings, they are pre-booked in 15-minute slots based on a submitted wish list. There is also a scheduled open slot allowing attendees to seek out suppliers they were not originally assigned to meet. A WhatsApp group keeps you constantly updated on schedules and events throughout the trade fair. All in all, this is an excellent fair for anyone looking to develop their Latin American product offering.
/David Wolde – Jambo Tours
“On behalf of the Embassy of El Salvador to Sweden, we are pleased to invite you to participate in the El Salvador Travel Market 2026 (ESTM 2026), a B2B platform designed to connect the private tourism sector of El Salvador with qualified international buyers.”
We were delighted to attend an exclusive breakfast event at the Panamanian Embassy in Stockholm and learn more about this fascinating destination. We also had the pleasure of inviting a few travel agents to join us.
Panama is still a very underrated destination in our opinion, despite having so much to offer. Several of us at LATA Nordic have been fortunate enough to visit before — including Malin, as you can see!
